SEO for the Rest of Us Products/Deep Dive SEO Audit and Content Strategy

  • $10,000 or 12 monthly payments of $999

Deep Dive SEO Audit and Content Strategy

Does this sound familiar?

  • I write content, but I'm not sure if (or when) Google will send traffic to it.
  • I'm a good writer, but I don't know if what I'm writing is what people are searching for.
  • I don't have time to work on my SEO, but I know how important it is.

SEO can be... exhausting.

You just want to know that there isn’t something you’re missing that could sabotage you down the road.

This, my friend, is the SEO sanity check you’ve been looking for.

In “these uncertain times” it would be really nice to be certain about something, right?

Here's how we'll be certain about your SEO in 2021...

What results can I expect?

Here's a few results other people just like you have gotten:

In just three months:
  • A software company DOUBLED their traffic.
  •  An authority blog TRIPLED traffic (+344% to 193k/mo)

In the first six months:
  • A software company brought in 100k site visitors, 1,000 new backlinks and $130,000 in monthly traffic value.
  • A SaaS company increased MQLs by +2,750%
  • A local business increased the value of their SEO traffic +1202% (yes, you read that right)

If that's what they could do, just imagine what working together could do for YOUR business.

"When a company I own needs SEO help, Brendan Hufford is who I turn to."

"His work is stellar, it's always delivered on time, and always fully explained, so I know how to implement it. 

I've hired him before, and I'll hire him again."

Paul Jarvis, Co-Founder of Fathom Analytics

Quick Overview:

The Deep-Dive Audit

The SEO Audit includes:

  • Site Performance
  • On-Page SEO
  • Off-Page SEO
  • Competition
  • Current Keywords
  • Keyword Opportunities
  • Top Pages
  • Topical Content Opportunities
  • Traffic Opportunities
  • Podcast Opportunities 

6 Month Content Strategy

The content strategy includes:

  • 3-4 content clusters
  • Keyword targeting for each article
  • Keyword difficulty and volume
  • Potential traffic estimates
  • Reading Level
  • Word Count
  • AI analysis for relevant terms and headings
  • Top quality content
  • Top ranked content

Having trouble visualizing this?

I put together a video to walk you through it!!!

Who makes this?

Getting clients results via strong website SEO and a bulletproof content strategy is what I do.

Having led and grown SEO teams at two agencies, most of the clients I worked with didn’t want (or need) a 6-12 month SEO engagement. I knew there was a better way, so I created this productized service.
 
My best clients could be incredibly successful if they just had a little help guiding them along the path of making sure they had a strong website and were perfectly positioned to rank in Google.

It’s why so many of them double, or even triple, traffic after working together.

"Delightful to work with!"

"We so enjoyed having Brendan as an extension of our marketing team during our SEO audit and further consulting! He was able to train up our content team on the latest best practices and allowed us to find opportunities that we may have missed otherwise. His work even helped shape our OKRs the following quarter! 

I'd recommend Brendan to any marketing team looking for a way to 'get back on the SEO wagon' and wanting a fantastic, personable professional to work alongside with! "

Jamie Bell, Director of Marketing - Flywheel

"A custom SEO bible for your business."

"Brendan's audit is extremely thorough. It makes our goal to improve SEO within reach instead of a nebulous, daunting task."

Kisha Velazquez, Ignite Spot

What's included?

The SEO Audit includes a thorough review of:
  • Site Performance: Evaluation of your desktop and mobile site speed, as well as Google's new "core web vitals."
  • Analytics: A deep dive into your analytics, discover gaps in your content and conversions
  • On-Page SEO: A technical analysis of your titles, tags, and images.
  • Off-Page SEO: In our backlink audit, we'll walk through the quality and quantity of links pointing to your website.
  • Keywords: A list of all current keywords, plus keywords and topics gleaned from competitive research that reveal large opportunities.
  • Top Pages: Your current top pages with guidance on improving rank/traffic/conversion
  • Topical Content Opportunities: Looking at the entire buyer journey, how we can interlink and create multiple pieces of content to own search results
  • Traffic Opportunities: Additional opportunities for traffic outside of traditional SEO
  • Podcast Opportunities: Often overlooked, we'll analyze opportunities to grow your SEO authority with podcasts.

The content strategy includes:

  • 3-4 content clusters
  • Keyword targeting for each article
  • Keyword difficulty and volume
  • Potential traffic estimates
  • Reading Level
  • Word Count
  • AI analysis for relevant terms and headings
  • Top quality content
  • Top ranked content

"Genius tips"

"Brendan put together a comprehensive and straightforward content plan for us. He did all the research and heavy lifting so all we have to do is create the content - which is the part we enjoy! 

It's been a weight off our shoulders to have a content plan which is SEO optimized. Now all we have to do is put it into practice and I have confidence it will make a huge difference to our small business."

Elizabeth Harrin, Director - The Practice Forest School

"SEO for the Rest of Us truly transformed my business and transformed my web presence from nigh invisible to a firehose of qualified traffic that comes back on a consistent basis. 

My business shows up in the top of search rankings for every term that my potential audience uses to find information about my niche, and these results are directly attributable to the work we did with SEO for the Rest of Us."

Brian Garside, Co-Founder of Manage Comics

FAQs

What's the timeline for delivery?

Typical turnaround time for this service is 3-4 weeks from kickoff. Final audit & strategy presentations can be delivered via a live call, or recorded for later viewing. Additionally, you will be provided the Google Sheet, Slides, and all additional documents.

Do we need to engage with you on an ongoing basis?

Having worked with so many different consulting clients over the years, I've always felt (and learned the hard way) that immediately diving into any sort of long-term engagement isn't ideal.

Great! Will you give us enough direction that we can do it all ourselves in-house?

The audit and content strategy is built out and then delivered live so that you have everything you need to run with it in-house (as well as the chance to ask any questions that pop up). 

If there are some gaps where you feel like I can be helpful, then it could be worth chatting about what that looks like in the future.